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Writer's pictureECL

Bus stop prank

People waiting for the bus in central London were surprised when they saw things that weren't really there. They saw things like aliens, big robots, and even a tiger.


Augmented reality technology was used to make it look like the bus stop's advertising board was see-through, and many unexpected things could be seen outside. A camera recorded the people's reactions, and this was used as part of an advertising campaign.



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