Angie Xue made her dream come true by traveling to Japan and Korea. She got a $600 round-trip flight from California. Before she went, she set up a personal colour analysis appointment in Seoul, which she learned about from viral videos.
Personal color analysis helps people choose colours for clothes, makeup, and accessories that look good on them. They do this by using different coloured fabrics to see which ones make the person look better. This trend is becoming popular among Gen Z because of TikTok. Many young people are going to Seoul to get this service.
But it's not easy to get an appointment. The increase in people traveling for colour analysis has made the Korea Tourism Organization encourage international visits. This has led to more money being spent on shopping. It's also creating more jobs. People who can speak English are needed to do these colour analyses.